Social Media Manager with World Endurance Championship driver Roberto Gonzalez

Roberto Gonzales Professional WEC Driver
2016-2017 Mexico and United States

Roberto Gonzalez is a Mexican racing driver from Monterrey. He has competed in various motorsport series, including Champ Car in the 2003 season and for all of 2004. Currently, he is actively participating in the FIA World Endurance Championship (WEC) as a driver in the LMP2 category. Roberto has achieved notable successes in the WEC, including winning the 24 Hours of Le Mans in the LMP2 class and the Daytona 24 Hours. He is also a former ChampCar, WorldSeries, F3000, F2, and F3 driver. Roberto Gonzalez is known for his exceptional racing skills and his contributions to the motorsport industry.

As the Social Media Manager at Roberto Gonzalez World Championship Driver, my role encompassed various tasks related to promoting Roberto’s accomplishments and enhancing his online presence. Here are the key responsibilities I undertook:

Maintaining Fanbase Updates:
I was responsible for keeping Roberto’s fanbase updated about his achievements and performances during the active WEC season around the world. This involved providing timely updates on race results, podium finishes, and any other notable accomplishments. By consistently sharing this information, I ensured that fans remained engaged and informed about Roberto’s progress in the championship.

Creating Valuable Social Media Content:
I took charge of creating, designing, and publishing social media posts that contained valuable content related to Roberto’s upcoming races, circuit information, and giveaways for fans. These posts aimed to generate excitement and anticipation among the fanbase, while also providing them with valuable insights about the sport and Roberto’s journey as a driver.

Some of my work creating content related to the races

Monitoring and Maintaining Twitter Mentions:
During WEC races, I closely monitored and maintained mentions on Twitter. This involved tracking conversations, responding to inquiries or comments from fans, and actively engaging with the audience. By staying proactive on Twitter, I ensured that Roberto’s social media presence remained active and responsive during key racing events.

Through these responsibilities, I played a crucial role in elevating Roberto Gonzalez’s online presence and engaging his fanbase. By consistently sharing updates, creating valuable content, and maintaining active social media interactions, I contributed to the overall success of Roberto Gonzalez World Championship Driver’s social media strategy.

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